










“We are very proud of this launch. In this launch, we used the agents that Sigrun taught us to have very specific roles. Using AI, we prepared 200+ personal emails to encourage students to join my program and design passive housing. I’m very excited and without Sigrun, I wouldn’t have been able to do it so fast.”

“Advantage has changed the way I work 100%. My days are more structured. I think about what I want before using AI now, so I get better results. I have a long-term plan and a short-term plan, and everything is aligned to it. I have a clear idea of where I stand. It’s so much easier to do business now.
Now Claude is my assistant. We have a daily meeting, a weekly planning meeting and a weekly wrap-up together. We work together on texts and blogs, and we discuss and brainstorm very deeply about content and strategy. He helps me with admin, accountability and designing, and he reduces the time I spend on things like writing a report.
Has Advantage exceeded my expectations? Five million times. I thought I was going to get to know a tool and have something work for me. I now have a proper team that warns me when I’m going overboard, that suggests things based on my preferences.
Advantage transformed my business into a more accountable one where the right things get tackled. It also helped me grow my mindset and become a CEO, rather than an amateur with a VAT number.”

“I joined Advantage because AI is moving fast, and I didn’t want to keep guessing. I wanted proper business coaching that’s built around everything happening right now, so I could move forward at the right pace instead of always playing catch-up.
Advantage has completely changed the way I work. The coaching, the advice, the tools have made my day-to-day life so much lighter. Things that used to sit on my list for days now get done, and I’m not carrying all of it on my own anymore.
I’ve been using AI since 2023 and following the advancements closely, so I wasn’t starting from zero. But Advantage took it to another level. I use AI far more now, and far more efficiently. It saves me a lot of time and a lot of money.
My biggest win has been building my own skills and agents. I can put a landing page together in no time now, and I’ve got a small dedicated team handling the tasks I used to do alone. Work that used to eat my week happens quietly in the background.
Has Advantage exceeded my expectations? A big yes. There isn’t a single day I’m not grateful I made the decision to join.”
























Meta Ads training: Grow your email list with your ideal clients. Instant access. (value €1,997)
Meta Ads For Beginners: Everything you need to start advertising confidently. (Value €497)

Content Agent: Turn one recording into a full set of content and save hours of time
Sales Every Day® Agent: Create a sales funnel where you can generate leads and make sales every day
Launch & Sell® Agent: Plan and execute your next launch step by step without feeling overwhelmed
Kickstart Agent: Grow your list, create your course and make your first sales

An all-in-one platform to run your marketing in one place, without paying for a stack of monthly subscriptions
Create landing pages, forms and automations faster
A clean, tech-friendly setup that’s easy to learn and you can start using it straight away (if you do get stuck, you can rely on our 24/7 tech support)
One login for everything, so your business feels organised and easy to use

Get immediate support when something isn’t working
Fix issues quickly, instead of losing time trying to figure it out alone
Keep moving forward, without waiting for replies or support tickets
Use our software with confidence

Beginner-friendly tutorials that show you exactly what to do step-by-step
Everything explained in plain language
Help setting things up right first time, so you don’t waste time

Templates that would cost thousands to build from scratch given to you
Everything set up and ready to customise, so you can spend more energy doing the things you love
No blank pages, no guesswork, no weeks of setup before you can start selling

Calls are grouped on your business level so you get more relevant support based on where you are
Get clear answers to your specific questions, without guessing what to do next
Stop overthinking and start moving, with eyes on your business every single week

Get live help with anything you’re stuck on
Fix tech issues quickly, instead of wasting time trying to figure it out
Ask questions and get answers in real time

Make smarter decisions about strategy, tools and automation
Build and implement in real time, not just learn theory
Stay current with AI, without having to figure it out alone
Keep moving forward with relevant, timely guidance, instead of a fixed curriculum

Make confident decisions fast, even when the path forward isn’t clear
Lead your AI Marketing Team with clarity, so you can stay in control of your business
Break through the identity ceiling that’s keeping you at your current revenue level

Report your progress every Friday: What you did, what’s next, where you had trouble
Grow the discipline that separates the female entrepreneurs who grow from the ones who stay stuck
Stay focused on what actually moves your business forward

Implement each program alongside others, instead of doing it alone
Follow a clear pace, so you always know exactly what to do next
Unlock your AI agents as you go
Get results faster because you’re executing in real time

Get support from coaches and mentors who answer your questions directly inside the community
Be part of a community where people actually understand what you’re doing
Learn from others’ wins, mistakes and ideas
Feel supported, challenged and pushed to grow at the same time

Share progress, challenges and next steps
Hold each other accountable, even when life gets busy
Meet with someone who understands exactly what you’re doing

Mastermind with women who think big and take action
Get fresh perspectives on your offers, funnels and strategy
Solve real business challenges in real time

Claude Setup: Set up Claude correctly for your business, so it gives you relevant, useful responses straight away
Claude Voice & Brand Skill: Train Claude to write in your voice and design on-brand
Claude & Your Business: Tell Claude about what your business does, your audience and your offers
Create Your AI Agent in Claude: Build your first 3 AI agents, live
Create On-Brand Assets with Claude Design: Design freebies and social graphics without a designer
Newer entrepreneurs can use it to build authority before they have a big audience
More established business owners can use it to scale their reach without scaling their ad spend
Get a skill you can plug into Claude to build your own one-pager so you can get booked


High-level coaching for female entrepreneurs with advanced questions
Get clarity on your next strategic move, fast
Stop wasting time on ideas, projects or offers that are not the priority

Improve your campaigns with experienced eyes on the numbers
Catch mistakes early before they waste your budget
Learn what to tweak to get better leads and sales
Build more confidence running ads


Get closer access to peers who are serious about growth
Ask questions in a more focused, high-level space
Feel supported between calls and coaching sessions


Everything you need to build and grow
PLUS
For faster growth and direct access



“I’m a registered veterinarian and an author from Iceland. When I started working with Sigrun, I ran dog training courses, but I completely changed my business to online writing workshops.
This was a hidden talent and interest of mine, and it really took off after I started.
Soon after my pivot, my first launch earned me €26,000. My business has continued to grow. My most recent launch earned €57,000, and I have now helped almost 100 people get published.”

“My biggest challenge was knowing how to prioritise. I knew I loved my topic, I knew I loved my clients, and things were working, but I didn’t know where to put my energy next to keep growing. That changed completely once I joined Sigrun’s program.
I started structuring my week, and for the first time I could see clearly where I wanted to be in six months and exactly which steps would get me there. The numbers speak for themselves.
My monthly revenue has jumped from €7,000 to over €20,000 and my email list has grown from around 1,500 to 3,500.”

“In my first launch I made more than €15,000 in less than 10 weeks. My goal was just to go online and make a real launch, and get some money to invest into my company to grow.
I never, ever dreamed that I would make a five-figure launch. 5 years ago, I didn’t have an online business. Now I’m making €700K/year in my online business. Just last month I had another six-figure launch, selling 750 spots of a €147 program.”

“I was hustling every day, answering emails, working on courses, supporting students. I was doing everything myself, and it was impossible. I was sick, overtired, and knew I needed a strategy.
Sigrun taught me strategies that opened my eyes to what's really important, helped me delegate, and allowed me to make the key decisions that move a business forward."

You can see where online business is going and you’re ready to build differently
You know AI agents are a smarter way to grow but you’re not using them fully yet
You’re fully booked with 1-1 clients or in-person classes and know they won’t scale
You’re an established business owner full of ideas and ambition
You already have online programs and you want the next steps to scale your online business

You can see where online business is going and you’re ready to build differently
You know AI agents are a smarter way to grow but you’re not using them fully yet
You’re fully booked with 1-1 clients or in-person classes and know they won’t scale
You’re an established business owner full of ideas and ambition
You already have online programs and you want the next steps to scale your online business

No. Advantage is a business growth program with AI at its core. We help you grow your business and make money. AI is the way that makes it faster and easier.
Every workshop, every agent, every call is about growing your business.
Yes. We use Claude as our AI tool of choice because it gives the best results for the work we do inside Advantage. If you are on ChatGPT today, you do not need to start over. The Claude Setup workshop walks you through the switch, step by step, so you will be up and running fast. You can keep your ChatGPT subscription, but everything we teach and build is designed for Claude.
It depends on how fast you want to move from a couple of hours a week to 10 hours.
The program is designed to be flexible and self-paced with live coaching support to keep you moving forward.
You keep all the agents that you have unlocked. Join the live programs to unlock that program’s AI agent. You download the files, you run them in your own Claude account and they continue to work for you.
The only thing you lose when you leave is the agent updates. We're constantly improving the agents while you're a member.
We host every agent first so we can make sure it works perfectly for your business before we hand it over. What you get is refined, reliable and ready to go from day one.
Most people use AI for brainstorming. They ask questions, get ideas, and figure out what to do next.
But they’re still doing the work themselves.
Agents will implement for you, like an actual team member. Not only can they write copy, but they can build the sales funnel. Not only can they write the freebie, but they can design it in Canva to match your brand design.
With AI Agents, your main job is to manage and give feedback. They can save you hours in your business and save you money from hiring a human team.
Yes. You do not need to code. You do not need to be technical. You need to know your business and your goals. The agents handle the implementation.
Every Friday, you submit a short progress update: What did you do this week, what are you working on next, where are you stuck.
If you do not report, we follow up. We make sure you are actually building your business, not just consuming content. The biggest difference between the people who get results and the people who do not is whether they do the work. This system makes sure you do.
Both tiers give you strategy, coaching, community and accountability. The difference is how close you want to work with me (Sigrun) and how fast you want to grow.
Advantage gives you all of that plus monthly 7-Figure strategy calls with me, hands-on Meta ads coaching, high impact messaging calls and a private channel.
Advantage+ gives you all of that plus monthly 7-Figure strategy calls with Sigrun, hands-on Meta ads coaching, high impact messaging calls and a private channel.
Think of it as a team of AI agents that work for you. They are trained on my programs and methodology. Instead of you doing all the work yourself, your AI Marketing Team handles content creation, funnel building, launch planning and more. You direct them. They execute.
You are the architect. They are the builders.
Advantage is not about adding more to your plate. It’s about removing what’s not working and focusing on what actually moves your business forward.
Everything is recorded, so you can watch at your own pace.
The weekly rhythm is designed for busy women building real businesses.
Yes! We've helped women in 101 different niches grow their businesses: From art teachers to finance coaches, from dog trainers to health experts. The principles work across all types of businesses, and our coaches will help you adapt them to your situation.
Then Advantage is not for you.

You've been reading this page because something in your business needs to change.
You already know what it is.
More of the same will get you more of the same. The next 12 months will look worse than the last 12 months, unless you decide today that they won't.
The female entrepreneurs who adapt now will survive this disruption.
That moment is now.
Doors close soon. Join me.
AI is not a hobby.
It’s the biggest change in business since social media. And the women who adopt it now won’t just work faster...
They’ll build businesses that require less of them.
AI is not a hobby.
It’s the biggest change in business since social media. And the women who adopt it now won’t just work faster...
They’ll build businesses that require less of them.

You can keep building the old way.
Or you can change how you build – now.
You’ve gotten a first-hand look at my pivot. Join me.
You've been reading this page because something in your business needs to change.
You already know what it is.
More of the same will get you more of the same. The next 12 months will look exactly like the last 12 months, unless you decide today that they won't.
The female entrepreneurs who adapt now will survive this disruption.
That moment is now.
Doors close soon. Join me.


