Get more leads and sales with AI agents.
AI agents show you exactly what brings in leads and sales, backed by what's already worked for 10,000+ women, no matter where your online income is today.
IGNITE YOUR BUSINESS
You're doing spaghetti marketing,
and that's why nothing sticks
You post here, try an ad there, start a freebie you never finish. It looks like effort. It just doesn't add up to sales.
Whether you haven't made a sale yet or you're already making some money, the problem is the same. You don't have a system, so every result feels like luck.
Does this sound like you?
- You try things, but nothing feels like it adds up to real progress
- You post, or run an ad, or try something new, and you can't tell what's actually working
- Some months you make a sale. Other months, nothing. You don't know why
SOMBA® Ignite replaces spaghetti marketing with a system: attract the right people, turn them into subscribers, turn subscribers into buyers, on purpose, not by accident.
Yes, people will pay for your expertise
Free content is everywhere. That doesn't mean there's no market for what you know. People still buy the fastest way to a specific result.
You don't need to figure out how to package what you do on your own, and you don't need to already have it figured out before you start. Ignite gives you the path: attract the right people, build an audience of people who trust you, and turn subscribers into buyers, with AI agents doing the work alongside you.
That's the system replacing the guesswork. On purpose, not by accident.
A step-by-step system to get more leads and sales with AI agents, wherever your online business is today.
Zita Szigeti
Yoga Teacher and Ayurvedic Massage Practitioner, Hungary
From designing her online business in her head to building assets in hours with AI
"I have been planning on quitting my teaching job and 'designing' my business in my head for years. The only problem is that I have no experience with business, let alone an online one.
Among other things, I realised that I won't be able to do this alone. With Ignite, I now have a coworker, Claude, which makes building my business more fun and less lonely. The AI skills Sigrun has shared with us make this job easy to accomplish. Claude is helpful in suggesting things and takes feedback from me, which he remembers next time.
Learning to work with Claude is a gamechanger! I have definitely saved many hours of work designing my freebie and social media posts with him compared to my lonely attempts at using Canva (which I earlier found very frustrating and time-consuming, so much so that I procrastinated for weeks in creating my first freebie before Ignite and I have fallen behind).
Now with Claude I created not one but two freebies I really like in a couple of hours!"
The 6-Phase Ignite System
You get a new module every two weeks over six months, so you build a real business step by step, not all at once. Every module comes with the AI skills and agents you need for that step, set up inside your own Claude and trained on your business, so they do the work alongside you.
Phase 1: Foundation
Whatever you know, this is where you build the online business foundation to match it.
You will:
- Clarify your tone of voice, so your content feels consistent
- Review and clean up your domain and email setup
- Set up Claude as your AI Business Partner, so it knows your business from day one
Phase 2: Your Ideal Client
You might think you know your audience. This is where you confirm it, with real data instead of assumptions.
You'll learn how to:
- Tighten your niche and messaging with AI skills and agents, so your ideal clients recognise themselves
- Use our AI skills and agents to refine your ideal client based on real insights
- Get feedback on your positioning, so you're not guessing
- Identify what your audience actually wants and struggles with
Your Ideal Client Agent helps you refine who you're speaking to, so you can easily create content that attracts them.
Phase 3: Freebie
A freebie is a free resource that you offer in exchange for someone's email address. A strong freebie attracts the right people, the ones most likely to buy from you.
- Use AI to find the right freebie idea, aligned with your ideal client
- Build a landing page that converts using our AI agents and templates
- Set up your email automation, so every subscriber is nurtured properly
- Get your freebie live and working
Your Freebie Agent and Landing Page Agent do the heavy lifting with you.
Phase 4: Get Visible
This is where you stop being invisible and start showing up consistently, without staring at a blank screen every week.
- Generate ideas, hooks and first drafts in minutes with AI skills and agents
- Build a content system, so you don't have to guess every week
- Set up a simple weekly structure for your newsletter
- Show up consistently, without it taking over your time
Your Content Agent turns your ideas into on-brand content that sounds like you, week after week.
Phase 5: Your Low-Ticket Digital Product
Now you create an offer your audience actually wants to buy. This is about positioning it right and putting it in front of people.
- Refine and create your offer, using AI skills and agents, so it's clear and compelling
- Write sales page copy that speaks to your ideal client
- Build a sales email campaign to promote your offer
- Move from "I have an offer" to actually selling it
Your Offer Agent shapes your offer and writes your sales page copy with you.
Phase 6: Website
Now it all comes together. Your business should feel clear, credible and easy to understand.
- Create or refine your homepage and about page
- Improve your link-in-bio or navigation
- Clean up your structure, so it's simple and clear
- Get your website fully live and aligned
Your Website Agent drafts your homepage, about and sales page copy with you.
By the end of the six phases, people find you without word of mouth: a working freebie and email list bringing in the right people, an offer that sells, and a website that ties it together, with AI agents working inside your business.
Everything you get inside
SOMBA® Ignite
AI Agents & Skills
You'll set up Claude properly and learn to direct it like a strategist, so it supports the real work of building your business, not just writing posts. These are hosted inside your own Claude, so they're yours to keep forever.
You'll get these 7 specialist AI agents:
- AI Business Partner: knows your business, your audience and your voice from day one, and thinks through your decisions with you
- Ideal Client Agent: does the research for you, gathering your ideal client's real words and building her profile from real data, not guesses
- Freebie Agent: works out the freebie your ideal client actually wants, then builds it with you
- Landing Page Agent: builds the landing page and sign-up flow that turn visitors into subscribers
- Content Agent: plans your content and turns your ideas into a week of posts and newsletters
- Offer Agent: helps you design a low-ticket offer people are ready to buy, then price and position it to sell
- Website Agent: structures your site and builds pages that make your business look credible
Your AI-Powered Roadmap
You follow a structured path that shows you exactly what to build, in what order, with AI skills and agents doing the work alongside you at every step. Modules are released over time, so you don't get overwhelmed and you actually build a real business.
Coaching & Live Calls
Direct access to expert guidance, so you always know what to do next.
- Bi-weekly coaching calls grouped by business level, so the support is relevant to where you are
- Weekly tech calls, so you can get live help instead of losing time to figuring it out alone
Live Sprints
Short, focused challenges over 3 or 10 days, where you commit to daily action and get support to finish. This is where members see the fastest shifts: hands-on support from Team Sigrun, one meaningful outcome at a time.
All-In-One Platform & Software
Run your business from one place: landing pages, forms, email automations and your online course, with pre-built templates and 24/7 tech support. Already using software you love? Ignite works alongside the tools you already have.
Weekly Accountability
Report your progress every Friday: what you did, what's next, where you had trouble. It keeps momentum going even when motivation drops.
Bonus for Annual Members Only: Meta Ads For Beginners
Setting up your Meta Business Manager and ad account safely, boosting posts strategically, and building the foundation and retargeting audiences you'll need before you're ready to run paid ads.
Ignite members track their results every week
Ignite members aren't guessing whether AI works for their business. They're tracking it every Friday.
Real Women, Real Results
Gemma Di Carlo
Multilingual Parenting Coach, Italy
From guessing to having an AI assistant
"Before Ignite, I felt stuck. I'd tried a 1:1 package and a downsell offer, and neither sold. I had no paid offer, 133 email subscribers, and I was posting on social media only now and then. I was guessing what my audience wanted, and it wasn't working.
The first real shift in Ignite was audience clarity, I got honest answers from real parents instead of assumptions. That one insight changed my whole offer strategy.
The second shift was starting to use Claude properly. Claude works like a real assistant now, instead of me doing everything from scratch and feeling overwhelmed by too many directions.
The third shift was content. For about a month, I went from posting occasionally to posting three times a week. I then had to pause for a few weeks, but even without new posts, my existing content kept working: views and reach on Instagram grew by about 14% during that break, just from people still finding my older posts.
I still have a way to go. But I went from guessing what my audience wanted to having real data, a clear direction, and content that keeps working for me even when I'm not actively posting."
Orsolya Csernak
Cooking and Gastronomy Coach, Hungary
From juggling three businesses to one clear direction with AI
"For me, Ignite has been less about working harder and much more about working smarter. Learning how to use AI has completely changed my daily workflow. Claude has become part of my business every single day. I create content faster, develop ideas more easily, build websites, write emails, and design learning experiences in a fraction of the time it used to take me.
One of the biggest changes is that I now have a professional ecosystem for my business. I built my websites, created online courses and communities on SOMBAio, and my students now have a learning experience I'm genuinely proud of.
Another exciting milestone is that my tourism website has started appearing in AI recommendations for people visiting Budapest.
For years, I've been trying to grow three different businesses at the same time. I'm choosing one clear direction. For the first time, everything feels aligned."
Is Ignite right for you?
If any of these are true, I'd love for you to join us inside Ignite:
- You want more leads and sales, and you're done getting there by accident
- You haven't made your online sales consistent yet, whether that's your first one or your fiftieth
- You're building this alongside a job, a business or a family, and need 2-3 hours a week to make it work
- You want to be shown, step by step, how to use Claude properly
- You want a system and accountability, not just more information
You shouldn't join Ignite if:
- You've already had online clients and want to scale with paid ads
- You're not willing to commit at least 2-3 hours a week
- You want everything done for you, with no work on your side
- You want results this month
Ignite isn't another program
you start and don't finish
You're smart. You know what to do. But execution is usually the bottleneck.
SOMBA® Ignite is built so you finish and track your results as you go.
You don't get everything at once. You move step by step and unlock the next stage as you go.
Plus you'll learn to use AI properly, so it supports your strategy, your content and the systems you build inside Ignite.
Monthly
€97+VAT/month
- Minimum 3-month commitment
- Access to all 12 modules as they release
Annual, best value
€970+VAT/year, two months free
- Full 12 months of support and feedback
- Access to all 12 modules as they release
Guarantee
The We-Won't-Quit-On-You Guarantee
I don't believe in refunds. I think it gives women the excuse not to follow through. I care too much to give you that choice. Instead I promise you that my team and I will do our absolute best to help you grow your online business with AI and we don't leave any stone unturned to make that happen. Join us and you are guaranteed to get the support you need.
I'm Sigrun
In the last 12 years I've helped 10,000+ women worldwide build and scale their businesses online. With 4 Master's degrees, including a computer science degree and an MBA from London Business School, and a decade as a corporate CEO, I built a multiple 7-figure online education company from scratch. I've seen every phase of online business in the last 12 years and nothing compares to what's happening right now with AI.
This changes everything. The businesses that establish their AI authority now will hold that position and it compounds. The ones that wait will have to work twice as hard to get there later. That's the moment we're in.
I built Ignite for women who want to turn what they know into an online business that sells, on purpose, not by accident.
Recent Wins From Real Business Owners
The answers you need to take action
I haven't started an online business yet, or I have but it's not making consistent money. Is this for me?
Yes. Ignite is built for the whole range, from women who haven't started yet to women already making some sales who want it to stop feeling random. You bring what you know. Ignite gives you the foundation, the AI skills and the step-by-step system to turn it into a business that sells.
What's the difference between SOMBA® Ignite and SOMBA® Advantage?
Ignite gets you more leads and sales with AI agents, wherever you're starting from. Advantage is for when you've had online clients and you're ready to scale with paid ads and a bigger AI team.
SOMBA® Ignite is perfect for you if:
- You want to grow slow(er)
- You want to build your audience first
- You want to do this as a side hustle
- You are not ready for ads and funnels
SOMBA® Advantage is perfect for you if:
- You want to grow faster with AI
- You want to launch and run ads
- You've had online clients and are ready to scale
Is there a market online for what I do?
Yes, people pay for expertise online every day. But you have to become visible to the people looking to hire you, instead of hoping they find you.
My work is hands-on or in person, how does that become an online offer?
You don't need to recreate your in-person work exactly. You need to package the outcome you deliver into a format people can access online, a course, a group program, or paid 1:1 sessions over video instead of in a room. Ignite helps you work out which format fits how you help people, so you're not guessing.
Do I need to know AI before joining?
No. You'll learn how to use Claude properly inside Ignite, step by step. By the time you finish, you'll have AI skills and agents set up inside your business and know how to direct them.
What if I'm not tech-savvy?
You don't need to be good at tech, and you don't need to have run an online business before. You'll be guided through everything step by step, including how to set up and use Claude, so tech stops feeling like a barrier.
Can I build this while still working full-time?
Yes, a lot of Ignite members are building this next to a full-time job, a business they already run, or a family, sometimes all three. You don't need to quit anything to start. You need 2-3 hours a week and a clear next step.
How is this different from other programs?
Most programs give you more information. Ignite gives you a system and the accountability to make sure you finish.
- You follow a clear path, no guessing
- You build step by step, no overwhelm
- You use AI to move faster
- You have accountability, so you actually finish
How much time should I commit weekly?
Plan for 2-3 hours a week to get the most value: watching training videos, attending live calls and implementing what you learn. All calls are recorded if you can't attend live.
What if I'm already making consistent sales?
You'd be perfect for Advantage. This 12-month business growth programme gives you an AI marketing team you can plug into your online business, without learning how to build agents yourself. Email us at [email protected] to find out more.
This is your moment to start
You can keep thinking about your online business. Or you can start building it, on purpose, not by accident.
SOMBA® Ignite gives you the system, the AI agents and the support to get there.